About Us

Who We Are

Founded in 1985, Belle Wears Private Limited introduced India’s first dedicated bra for teenage girls, the Teenager Bra. What began as a bold idea rooted in comfort, medical insight, and design precision has grown into a trusted legacy.

We understood early on that growing girls need more than just any bra, they need the right one. That’s why we combined expertise from gynecologists, textile engineers, and designers to create bras that support natural development with the perfect fit.

With world-class manufacturing, modern sizing options, and a deep understanding of Indian body types, Teenager Bra has become a name generations rely on. Today, Teenager Bra stands not just as a product, but as a movement of comfort, confidence, and care for every young girl stepping into womanhood.

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Our Vision

To create a world where every teenage girl wears the right bra, one that nurtures natural growth, builds confidence, and supports her journey from girlhood to womanhood with comfort and care.

We envision becoming the most trusted name in intimate wear for young girls, known not just for fit, but for the values we stand for: respect, empowerment, and well-being.

Our Mission

At Belle Wears, our mission is to design bras that understand growing bodies, thoughtfully crafted through research, innovation, and compassion.

We are committed to educating girls and their guardians about the importance of correct sizing, offering diverse cup options, and making premium quality accessible to all.

With every Teenager Bra, we strive to give girls not just support, but self-assurance, freedom of movement, and the confidence to rise.